It is possible to explain what feedback means by showing the practical application of the word. It consists of the manifestation of an opinion, in the demonstration of a point of view or even in the analysis of something.

Feedback is use, for example, to evaluate a person, a company, a product or a service. Therefore, it contains a form of diagnosis that allows for recognizing positive and negative points of what is being value.

In Which Situations can Feedback be Use?

Feedback Be Used

To know more precisely what feedback means, it is also necessary to know which situations can be use. Two good examples are connect to the importance of it  people administration and customer relationships.

People Management

In people management, feedback is an essential tool for evaluating collaborators’ performance, as it helps to show them what their strengths are and allows them to improve their weakest.

The importance of it people supervision is that feedback contributes to promoting good communication in the company sphere because it helps leaders and collaborators direct their ideas on processes, tasks, and routines.

Customer Relations

In the relationship with consumers, feedback is of high cost and can contribute to strengthening that bond and the company’s growth.

Through customer it on products, services, and attention, it is possible to improve processes and increase the level of customer satisfaction and sales volume.

What is Positive Feedback?

Positive feedback is use to assess a product, service or professional performance. It indicates that you are following the correct path and that the results are favorable. In the case of collaborators, positive feedback means, for example, that they are achieving the results predictably by the company and playing a good part in the organization.

If the positive feedback refers to a company, it indicates that customers are satisfied with its attention, services and products. If you want to receive positive  from your clients, learn customer service strategies to grow and increase satisfaction rates.

What is a Negative Feedback?

It is also vital to know what negative it means. It is an evaluation that indicates some nonconformity.

If it is being applies in people management, negative it shows that some point of the professional’s performance did not meet prospects, either due to results, behavior, between other aspects.

What is Feedback Sandwich?

Sandwich feedback is a system used for people management, dividing feedback into three parts.

  • points that need to be improve;
  • Strengthening qualities.

It is the first part of this feedback model. As an analogy, it would be the first bread of the sandwich and should be use to present the collaborator with their achievements and favorable aspects.

Points that Need to be Improve

The second part, the sandwich’s filling, consists of specifying which aspects of the professional performance must be improve.

It is important not to relate these aspects to the positive points, for example, “Congratulations on having achieved the goals, but you are still very disorganize”.

The idea is to ensure that the praise was sincere and that the areas for improvement are not seen as criticism but as opportunities for growth.

Strengthening of Qualities

Finally, the third stage, or the other bread of the sandwich, should be use to strengthen the qualities of the collaborator.

That attitude helps you better receive it on the points that need to be improve and serves as an incentive for your growth.

What is Necessary to Apply Feedback?

Now that you know what it means discover how to use this tool to improve your team’s performance.

  • Look at feedback as a means of stimulation and personal and professional improvement;
  • never give individual  in public;
  • choose a quiet place without interruptions for the conversation;
  • don’t delay giving  only when something wants to be improve. This process must be a constant part of management;
  • base your feedback on facts;
  • avoid personal criticism and pressure on the collaborator;
  • indicates possible solutions for the problems presented;
  • It creates the space for the other party to offer their point of view.


Feedback tracks once outputs of a system are led back as inputs as part of a chain of cause-and-effect that forms a circuit or loop. The organization can then be said to feed back into himself.